by Kevin McCann | Dec 26, 2017 | Convert More Sales, Cross-Sell & Up-Sell, Educate Customers
You send out what you think is a perfectly devised email campaign. And you think to yourself, “How could anybody not love this content?” Well, apparently, some people on your list were not fans of your content and they hit the dreaded “unsubscribe” button. This is...
by Kevin McCann | Nov 30, 2016 | Content Marketing, HubSpot Tips Tricks and Hacks, Marketing Metrics
In this video I’m going to show you how to find the statistics of your latest email sends within HubSpot from the new dashboard.
by Kevin McCann | Sep 30, 2016 | Attract Website Traffic, Social Media Tips
What is Facebook Live? Facebook Live is a feature, which provides live-streaming and video capabilities to Facebook users. The feature capitalizes on the recent Facebook trend of in-the-moment updates and online video consumption. How to use Facebook Live When you tap...
by Kevin McCann | Jul 15, 2016 | Marketing Strategy
In English class, you were taught to answer the who, what, when, where, why, and how when writing an essay. This simple tip works well for developing a marketing strategy too! If you’ve been feeling stressed about your current marketing strategy or lost on where...
by Kevin McCann | Jul 8, 2016 | Attract Website Traffic, Capture Website Leads
Businesses that are new to content marketing often make the mistake of publishing too much of one type of content, which causes them to miss potential leads. By type of content, we don’t mean whether it’s an article or social post. We’re talking...
